Property sector leaders Pezet Matheson outline their approach as development consultants for their clients

In the world of real estate project marketing, few names resonate as powerfully as Pezet Matheson. Born from the sales and marketing arm of KordaMentha in 2011, this property development consultancy has carved out a niche for itself as a leader in the dynamic markets of South East Queensland and the Northern Rivers region of New South Wales.
Guided by Jayde Pezet and Todd Matheson, two of the Gold Coast’s most experienced project marketers, Pezet Matheson has achieved an impressive track record. Over the course of 12 years, they have generated over $3 billion in sales across 33 distinct projects. This success story includes involvement in some of the Gold Coast’s most high-profile projects.

The Pezet Matheson Approach: Localised, Relationship-Based, and Data-Driven

One of the pillars of Pezet Matheson’s success is their commitment to a localised approach. In the ever-changing terrain of property development, understanding the subtleties of local markets is paramount. The team at Pezet Matheson excels in this arena, expertly navigating the contrasts between suburbs and cities. They harness the power of local connections, ensuring that no opportunities slip through the cracks for clients and buyers.

According to Pezet Matheson Managing Director Jayde Pezet this localised approach is particularly significant given the evolving dynamics of the region.

“Anticipation around the 2032 Brisbane Olympics, the allure of coastal living and a property market that still presents relative value compared to Melbourne and Sydney are combining to fuel growth in the property sector across the greater South East Queensland and Northern NSW region,” Mr Pezet said.

“This super-region is very much in the vein of southern California, where the allure of lifestyle has driven much of the migration and this population growth is fueling the creation of a more diverse and dynamic economy.”

Building and maintaining strong relationships across this region is a cornerstone of Pezet Matheson’s operation. The firm recognises that trust is the foundation of any successful business relationship. This trust extends to buyers from past projects, providing momentum when new developments are launched.

Embracing the Power of Data
What sets Pezet Matheson apart in the world of development consultancy is their embrace of a data-driven approach. In an age where information is king, Pezet Matheson leverages cutting-edge business analytics tools and projections to guide their market analysis.
This data-centric approach informs the firm’s strategies, helping to align sales tactics closely with prevailing market conditions. This strategic fusion of in-depth local knowledge and data-driven decision-making creates highly effective sales and marketing campaigns that have a track record of delivering sell-out projects.

A Proven Track Record
Pezet Matheson’s portfolio of Gold Coast property development is a testament to their industry expertise. The firm has been instrumental in several notable projects, including the $800 million Oracle Broadbeach, Flow Residences Rainbow Bay, Star Residences, Signature Broadbeach, and Magnoli Apartments, to name a few.
Even in the face of global financial challenges, Pezet Matheson has demonstrated its resilience and adaptability. Their ability to successfully navigate the property market after the Global Financial Crisis has positioned them at the forefront of the current investment and migration wave that is transforming the Gold Coast and the wider Northern NSW and South East Queensland region.

Elevating Property Development: The Pezet Matheson Way
Pezet Matheson’s distinct approach as a property development consultant is a harmonious blend of deep local market understanding, strong relationships, and innovative data analytics. The team at Pezet Matheson has a keen eye for the subtleties that differentiate one locale from another. They adeptly navigate these nuances, ensuring a tailored strategy that aligns with the unique characteristics of each market.
Their success is also deeply rooted in the intelligent use of data analytics. By harnessing the power of data, Pezet Matheson can make informed decisions, aligning their marketing and sales strategies closely with market conditions. This fusion of local knowledge and data-driven decision-making positions them as a reliable partner for clients.

Embark on a journey to elevate your property development vision. With the expertise of Pezet Matheson, transform ideas into tangible success.